Privacy Policy

The Tectonic Group, LLC (dba Reactiv8 AI)

4589 Ledgestone Trail, College Station, TX 77845

Website: https://reactiv8leads.com

Effective Date: May 2, 2026  |  Last Updated: May 2, 2026

Your privacy matters to us. This Privacy Policy explains what information The Tectonic Group, LLC (dba Reactiv8 AI) collects, how we use it, how we protect it, and your rights regarding it. By using our website or services, you agree to the practices described in this Policy.

1. Who We Are

The Tectonic Group, LLC, doing business as Reactiv8 AI ("Company," "we," "us," or "our"), is a Texas-based company providing artificial intelligence-powered database reactivation, revenue recovery, outreach automation, CRM integration, and sales enablement services. Our website is located at https://reactiv8leads.com.

For purposes of applicable data protection laws, The Tectonic Group, LLC is the data controller for personal information collected through our website and in connection with our own business operations. When we process personal data on behalf of our business clients ("Clients"), we act as a data processor or service provider, as further described in Section 6.


2. Information We Collect

2.1 Information You Provide Directly

We collect personal information you voluntarily provide when you interact with us, including:

  • Contact and inquiry forms — name, business name, email address, and phone number
  • Demo or consultation requests — name, company, title, email, phone number, and information about your business needs
  • Service engagements — billing information, business address, and additional information provided in the course of our business relationship
  • Email communications opt-in — email address and communication preferences
  • SMS / text message opt-in — mobile phone number, SMS opt-in consent timestamp, and messaging preferences when you voluntarily subscribe to receive text messages from us
  • Direct correspondence — any information included in emails, calls, or other communications you send to us

2.2 Information Collected Automatically

When you visit our website, we and our technology partners may automatically collect certain information about your device and browsing activity, including:

  • IP address and approximate geographic location (city/region level)
  • Browser type, version, and operating system
  • Pages visited, time spent on each page, and referring URL
  • Links clicked and interactions with page elements
  • Device identifiers and screen resolution
  • Date and time of your visit

This information is collected using cookies, web beacons, pixels, and similar tracking technologies. See Section 8 for more detail.

2.3 Information from Third Parties

We may receive information about you from third-party sources, including:

  • Business information providers and data enrichment services
  • Social media platforms when you interact with our content or ads
  • Referral partners who recommend our services to you
  • Publicly available sources such as business directories, LinkedIn, and company websites

We combine this information with data we collect directly to maintain accurate records and improve the relevance of our communications.


3. How We Use Your Information

We use the information we collect for the following purposes:

To Deliver and Operate Our Services

  • Process inquiries, schedule consultations, and onboard Clients
  • Provide, configure, and support our database reactivation, revenue recovery, and outreach services
  • Process payments and manage billing
  • Communicate with you about your account, service updates, and support matters

To Improve and Develop Our Business

  • Analyze website usage and service performance to identify improvements
  • Conduct research and develop new features and service offerings
  • Monitor and maintain the security and integrity of our systems

To Market Our Services

  • Send you information about our services, case studies, and industry insights that may interest you
  • Run targeted advertising campaigns on third-party platforms based on your business profile
  • Send SMS / text message communications for which you have opted in, including appointment reminders, service alerts, and promotional messages
  • Follow up on inquiries or past service engagements

You may opt out of marketing communications at any time by clicking "unsubscribe" in any email, by replying STOP to any text message, or by contacting us as described in Section 16.

To Comply with Legal Obligations

  • Fulfill recordkeeping requirements and respond to lawful legal requests
  • Enforce our Terms and Conditions and other agreements
  • Protect the rights, property, and safety of the Company, our Clients, and others

4. SMS / Text Message Communications

4.1 SMS Program Description

The Tectonic Group, LLC (dba Reactiv8 AI) operates an SMS / text messaging program through which we may send messages to individuals who have voluntarily opted in. Message types may include:

  • Appointment reminders and booking confirmations
  • Follow-up messages related to your inquiry or service engagement
  • Service alerts and account notifications
  • Promotional messages, offers, and marketing communications about our services

4.2 How You Opt In

You may opt in to our SMS program by submitting your mobile phone number through an opt-in form on our website and expressly checking the SMS consent checkbox. Opting in is entirely voluntary and is not a condition of using our website or engaging our services.

4.3 Message Frequency

Message frequency varies based on your activity and the nature of your engagement with us. You may receive up to a reasonable number of messages per month. Message frequency will not be excessive.

4.4 How to Opt Out / Unsubscribe

To stop receiving SMS / text messages from us, reply STOP to any text message at any time. After texting STOP, you will receive one final confirmation message and no further messages will be sent unless you re-subscribe. You may also request opt-out by contacting us at [email protected].

4.5 Help and Support

For assistance with our SMS program, reply HELP to any text message, or contact us at [email protected].

4.6 Message and Data Rates

Message and data rates may apply. Check with your wireless carrier for details regarding your messaging plan and any applicable charges.

4.7 No Sharing of SMS Opt-In Information

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other uses of your mobile phone number and SMS opt-in data are prohibited without your explicit consent.

5. Legal Basis for Processing (EEA, UK, and Similar Jurisdictions)

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction that requires a legal basis for processing personal data, we rely on the following bases:

  • Contract: Processing necessary to perform a contract with you or to take steps at your request before entering a contract
  • Legitimate Interests: Processing for our legitimate business interests, including marketing to business contacts, improving our services, and maintaining security — where these interests are not overridden by your rights
  • Consent: Where we have obtained your explicit consent, such as for certain marketing communications and SMS / text message programs
  • Legal Obligation: Processing necessary to comply with applicable law

6. Client Data — Data Processed on Your Behalf

In the course of delivering our services, Clients may provide us with databases, CRM records, and contact lists containing personal information about their own customers, prospects, or leads ("Client Data"). We process Client Data solely on behalf of the Client and in accordance with the Client's instructions and our service agreement.

We do not use Client Data for our own marketing purposes, and we do not sell Client Data to third parties.

Clients are solely responsible for ensuring that Client Data has been collected lawfully, that appropriate consents or legal bases exist for its use, and that providing it to us does not violate any applicable law or third-party rights. Clients are the data controllers for Client Data; we act as the data processor or service provider.

If you are an individual whose personal information appears in a Client's database and you have questions about how your data is being used, you should contact that Client directly. We will refer any such inquiries we receive to the appropriate Client where possible.


7. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

SMS Opt-In Data — No Third-Party Sharing: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other sharing of SMS opt-in data and mobile phone numbers is prohibited without your explicit consent.

Service Providers and Technology Partners

We share information with trusted vendors who help us operate our business and deliver our services, including cloud hosting providers, CRM platforms, email and SMS delivery services, payment processors, analytics providers, and customer support tools. These parties are contractually required to use your information only as directed by us and to maintain appropriate security standards.

Business Transfers

In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred to the acquiring entity. We will notify you via email or prominent website notice before your information is transferred and becomes subject to a different privacy policy.

Legal and Compliance

We may disclose your information when required by law, regulation, subpoena, or court order; to respond to lawful requests from government authorities; or when we believe disclosure is necessary to protect the rights, property, or safety of the Company, our Clients, or the public.

With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.


8. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience, analyze site traffic, and support our marketing efforts. The types of cookies and tracking technologies we use include:

  • Essential Cookies: Required for the website to function. These cannot be disabled.
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics). These collect anonymized or aggregated data.
  • Marketing and Retargeting Cookies: Allow us to deliver relevant advertising on third-party platforms based on your visit to our site (e.g., Facebook Pixel, Google Ads).
  • Functional Cookies: Remember your preferences to improve your experience on return visits.

Your choices: Most browsers allow you to refuse or delete cookies through their settings. You may also opt out of certain analytics tracking at https://tools.google.com/dlpage/gaoptout and opt out of interest-based advertising at https://optout.aboutads.info. Note that disabling certain cookies may affect the functionality of our website.

If you are located in a jurisdiction that requires consent for non-essential cookies (such as the EU under GDPR or ePrivacy rules), we will present a cookie consent banner when you first visit our site.


9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Policy, unless a longer retention period is required by law. Our general retention practices are:

  • Prospect and inquiry data: Retained for up to 3 years from the date of last contact, unless you opt out or request deletion sooner
  • Client account and contract data: Retained for the duration of the engagement plus 7 years to satisfy legal and tax recordkeeping requirements
  • Client Data (processed on behalf of Clients): Retained only as long as required to deliver the services, then securely deleted or returned to Client upon request or contract termination
  • Website analytics data: Typically retained in anonymized or aggregated form for up to 26 months
  • SMS opt-in and consent records: Retained for the duration of enrollment plus a reasonable period thereafter to satisfy recordkeeping and compliance obligations
  • Marketing opt-out records: Retained indefinitely to honor your preferences

10. Your Privacy Rights

Regardless of your location, you have the following rights regarding your personal information at any time:

  • Unsubscribe from SMS: Reply STOP to any text message to immediately opt out of SMS / text communications
  • Unsubscribe from email: Click "unsubscribe" in any marketing email we send
  • Update your information: Contact us to correct or update your personal information on file
  • Request deletion: Request that we delete your personal data, subject to applicable legal retention obligations
  • Access your data: Request a copy of the personal information we hold about you

California Residents — CCPA / CPRA

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

  • Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you, and how we use and share it
  • Right to Delete: Request deletion of your personal information, subject to certain exceptions
  • Right to Correct: Request correction of inaccurate personal information
  • Right to Opt Out of Sale or Sharing: We do not sell personal information. We do not share personal information for cross-context behavioral advertising without your consent
  • Right to Limit Use of Sensitive Personal Information: To the extent we process sensitive personal information, you may request we limit its use to what is necessary to provide services
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of these rights

To exercise these rights, contact us as described in Section 16. We will respond to verifiable requests within 45 days, with a possible extension of an additional 45 days when reasonably necessary.

EEA and UK Residents — GDPR

If you are located in the European Economic Area or the United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR) or UK GDPR:

  • Right of Access: Obtain a copy of your personal data and information about how it is processed
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure ("Right to be Forgotten"): Request deletion of your data in certain circumstances
  • Right to Restriction of Processing: Request that we limit how we use your data in certain circumstances
  • Right to Data Portability: Receive your data in a structured, machine-readable format
  • Right to Object: Object to processing based on legitimate interests or for direct marketing purposes
  • Right to Withdraw Consent: Where processing is based on consent, withdraw it at any time without affecting prior processing

You also have the right to lodge a complaint with your local supervisory authority. We will respond to requests within 30 days, with possible extension to 90 days for complex requests.

Other U.S. State Residents

Residents of Colorado, Connecticut, Virginia, Texas, and other states with comprehensive privacy laws may have similar rights to access, correct, delete, and port their personal data, as well as the right to opt out of certain processing. We honor these rights to the extent required by applicable law. Contact us as described in Section 16 to submit a request.


11. Data Security

We implement commercially reasonable administrative, technical, and physical security measures designed to protect your personal information against unauthorized access, disclosure, alteration, and destruction. Our data security practices include:

  • Encrypted data transmission using TLS/SSL protocols
  • Access controls limiting data access to authorized personnel only
  • Regular security reviews and vulnerability assessments
  • Secure storage of SMS opt-in consent records and mobile phone numbers
  • Contractual data security requirements imposed on our third-party service providers

In the event of a data breach that affects your personal information, we will notify you as required by applicable law, including any applicable state breach notification laws.


12. International Data Transfers

Our operations are based in the United States, and your personal information may be processed and stored in the United States or other countries where our service providers operate. If you are located outside the United States, please be aware that data protection laws in the U.S. may differ from those in your jurisdiction.

For transfers of personal data from the EEA, UK, or Switzerland to the United States, we rely on applicable transfer mechanisms such as Standard Contractual Clauses (SCCs) as approved by the European Commission, or other mechanisms as permitted by applicable law. By using our website or services, international users consent to the transfer of their information to the United States as described in this Policy.


13. Children's Privacy

Our website and services are directed exclusively to business professionals and are not intended for individuals under the age of 18. We do not knowingly collect personal information from anyone under 18. If we become aware that we have inadvertently collected information from a minor, we will delete it promptly. If you believe we may have collected information from a minor, please contact us immediately.


14. Third-Party Links

Our website may contain links to third-party websites, tools, or services. This Privacy Policy applies only to our website and services. We are not responsible for the privacy practices of any third-party sites and encourage you to review the privacy policies of any websites you visit through links on our site.


15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or prominent notice on our website.

Your continued use of our website or services after any changes to this Policy constitutes your acceptance of the updated terms. We encourage you to review this Policy periodically.


16. Contact Us & Exercising Your Rights

If you have questions about this Privacy Policy, wish to exercise any of your privacy rights, or need to report a privacy concern, please contact us:

The Tectonic Group, LLC (dba Reactiv8 AI)
Attn: Privacy
4589 Ledgestone Trail
College Station, TX 77845
Email: [email protected]
SMS Support: [email protected]
Website: https://reactiv8leads.com

We will acknowledge your request promptly and respond within the timeframe required by applicable law. To help us verify your identity, we may ask you to provide information consistent with what we already have on file for you before fulfilling certain requests.